Month: November 2021

Consider our guest and their steps in building a podcast relying on a PLN. Can your PLN be used to help professional development post-course? If yes, how? If no, what limitations exist? Can your PLN be relied on to open professional

1、Publish the topics that fans are most concerned about

Collect the questions that fans are most concerned about, and then make an answer, so as to solve the content of fans’ problems, and it is easy to. This way, the content can solve the fans’ problems, and it is easy to cause re-posting. After forwarding, the user’s friends will see it and be interested in it, so they will follow us. This is equivalent to real sharing promotion.

2、Forward fans’ comments

If we forward it to him, the user will feel valued and will get closer to us. At the same time some good reviews can be used as fan testimonials to increase the trust of other users who did not deal with us. Some problematic comments, after we forward them, can be seen by many people, which can reduce the work of customer service.

3, timely reply to fans’ comments

People have feelings, who want to be valued by others, after others give their comments, especially some problematic comments, they want to get our answer as soon as possible, if they are waiting for a few days, ten days to reply, then people are not interested. The timely response to fans’ comments, on the one hand, can answer the user’s questions in a timely manner, on the other hand, can also let the user feel valued, which is very helpful to enhance the trust of fans.

4、Answering fans’ problems

When a fan asks some questions related to our products, if we solve the problem, he will have a good feeling about us and improve trust. When a fan doesn’t know what kind of product is suitable for him before buying, and we give him professional advice to choose the product more wisely, and we also have such a product, then the user will be more inclined to buy ours. If users buy our products, when there is a problem they do not understand, we give him a solution to help him solve the problem, and will improve the satisfaction of after-sales service.

5、Activities

Activities can make users feel the surprise and excitement. Although we will provide valuable information, but the user psychology already has expectations, at first may feel that the daily information is very good, but later feel that it is the right thing to do. The occasional activities, and each activity is different, so that users can feel a sense of freshness, on the one hand, can stimulate new users to quickly enhance trust in us, on the other hand, can also enhance the attraction of old users.

6、Sincere attitude

Some people think that attitude is a false thing, as long as some points that need to be noticed are enough, because people tend to follow a certain pattern, as long as you can trigger a few key points in this pattern, it will be able to make users like you. Nevertheless, there is a fundamental difference between a robot and a real person with real feelings and willing to think about the customer from the heart. For example, some stewardesses are very beautiful and smiling, but when you enter the cabin, she says welcome, but her eyes are looking at the long queue behind you, you will feel that this person is hypocritical. A person who wants to serve you from the heart, you are able to feel his part of the sincerity. For example, you asked me a question, a question you have been puzzled by, I said I would try to help you solve, you did not have too much hope, but after a few days, I told you the answer. If you do not really want to serve you, why should I bother to help you solve a problem that few people know the answer to ah. The above points probably explain how to interact with users, the specific implementation of the operation, the need for each person’s specific situation to implement, I hope that in the micro-marketing this road, the more we do better and better.

– What is media literacy?

Media literacy is a person’s attitude and ability to recognize, judge, and use media. It refers to people’s ability to choose, understand, question, evaluate, create, produce, and respond discursively when faced with various information in the media.

– Why is it important?

Therefore, the cultivation of social media literacy is relevant to all of us, which not only helps us create a harmonious online environment, but also makes us more comfortable and efficient when surfing the Internet. Especially for teenagers, who are in the critical period of physical and mental development, the correct guidance of the Internet environment is especially important, and the high attention to media literacy can strengthen their ability to discriminate information and cultivate their critical thinking, which is beneficial to a rational online communication atmosphere.

– Why is it dismissed?

In the information society, the amount of information is increasing at an exponential function, and people are enjoying unprecedented information convenience. The development of Internet technology, the continuous updating of self-media communication means, especially the realization of interactive communication means, enable the public to use interactive network platforms such as microblogs to realize the dissemination of information in large quantities. In the huge and complex information dissemination network, the massive information dissemination also means the existence of a large amount of superficial and redundant information. Modern information technology has greatly shortened the timeliness of information dissemination, and information from half an hour ago may become tomorrow’s yellow flowers, and a large amount of outdated information is deposited in the communication network. Superficial and vulgarized information dissemination has become a persistent problem in self-media communication. In order to increase the number of clicks, social network platforms are full of unpleasant photos, vulgar and provocative words, and offensive remarks, which not only seriously affect the effective transmission and processing speed of information, but also greatly increase the difficulty for users to obtain and use effective information.

– Why should you aim for varied views but the factual consensus in your PLN?

With the widespread use of information technology in society, the issue of information ethics has become increasingly prominent. The public in the era of self-media communication is directly involved in the production and dissemination of information, and coupled with the untimely and inadequate supervision, more and more moral and ethical problems gradually appear in the information exchange, which affects the harmonious development of society. Avoiding and reducing the negative influence of self-media and building a harmonious and healthy cultural communication environment are important issues facing self-media communication at present. However, external norms can only work through internal factors, and the public can only correctly understand the whole picture of the event or product information if they learn to adhere to ethics in the interactive exchange of information, and interpret and navigate in the flooded sensual information space.

References:

Media Literacy – Facts Matter – Course YouTube Channel https://youtu.be/57r3-aEnci0
21st Century Skills – Learning for Life In Our Times Trilling, B & Fadel, C – Digital Literacy Skills – Media Literacy pp.66 https://go.exlibris.link/B5rkkLw7

There are more and more social apps for learning. One app I use a lot is called “Learn Wave”, an extension of Tik Tok, which is a combination of video and zoom like the YouTube education channel. We can choose to have offline live classes or recorded classes. Of course, we will have a class group like a group chat where students can talk to their classmates and teachers at the end of the class. The teacher can also put the materials and PowerPoint for the class in the classroom group. This way, students can review the materials given by the teacher during class. Students can socialize and discuss the lessons they have learned through the class group after class. There are also rewards for clocking in and out every day. There is also an app for language learning, called Duolingo. Duolingo is a free app/website with courses and activities in 38 different languages. Their missions are to provide personalized language learning, to make language learning fun, and to be accessible to everyone around the world. The goal is to complete activities to win rewards and unlock new categories and levels. There are also a lot of strengths. Variety of game-based activities, very user-friendly, opportunities for incidental and intentional learning, audio and visual stimulation, some real-world content/vocabulary, offers opportunities for implicit learning and explicit instruction, algorithms that help determine the appropriate learning levels of each member, incentives/challenges to encourage participation, podcast, story, and community features allow opportunities for output. These apps are all social apps that contribute to the education industry.

References

Couros, A. (2010). Developing personal learning networks for open and social learning. In George Velestianos (Ed.). Emerging technologies in distance education. AU Press. p. 115.